If you’re a creative entrepreneur, boutique business or lifestyle brand, we want to help you tell your story and stand out with a beautiful brand that is true to your style.

 

We currently offer services that include:

Brand Strategy and Creative Direction
Instagram Visual Content Strategy
Custom Content Creation
Photo Shoot Styling, Creative Direction and Production
Creative Coaching

 

on the blog

Blog
The Link Between Perfectionism and Creative Confidence
BRAND IT BEAUTIFUL, REAL TALK visual strategy, visual strategy masterclass, brand it beautiful, brand strategy, small business tips, perfectionism, creative entrepreneur, small business struggles Paige Boersma Comment
BRAND IT BEAUTIFUL, REAL TALK visual strategy, visual strategy masterclass, brand it beautiful, brand strategy, small business tips, perfectionism, creative entrepreneur, small business struggles Paige Boersma Comment
The Link Between Perfectionism and Creative Confidence
BRAND IT BEAUTIFUL, REAL TALK visual strategy, visual strategy masterclass, brand it beautiful, brand strategy, small business tips, perfectionism, creative entrepreneur, small business struggles Paige Boersma Comment
BRAND IT BEAUTIFUL, REAL TALK visual strategy, visual strategy masterclass, brand it beautiful, brand strategy, small business tips, perfectionism, creative entrepreneur, small business struggles Paige Boersma Comment
BRAND IT BEAUTIFUL, REAL TALK visual strategy, visual strategy masterclass, brand it beautiful, brand strategy, small business tips, perfectionism, creative entrepreneur, small business struggles Paige Boersma Comment
BRAND IT BEAUTIFUL, REAL TALK visual strategy, visual strategy masterclass, brand it beautiful, brand strategy, small business tips, perfectionism, creative entrepreneur, small business struggles Paige Boersma Comment
Crafting a Visual Strategy for Your Brand
BRAND IT BEAUTIFUL visual strategy, brand it beautiful, inspiration board, tone words, branding Paige Boersma Comment
BRAND IT BEAUTIFUL visual strategy, brand it beautiful, inspiration board, tone words, branding Paige Boersma Comment
Crafting a Visual Strategy for Your Brand
BRAND IT BEAUTIFUL visual strategy, brand it beautiful, inspiration board, tone words, branding Paige Boersma Comment
BRAND IT BEAUTIFUL visual strategy, brand it beautiful, inspiration board, tone words, branding Paige Boersma Comment
BRAND IT BEAUTIFUL visual strategy, brand it beautiful, inspiration board, tone words, branding Paige Boersma Comment
BRAND IT BEAUTIFUL visual strategy, brand it beautiful, inspiration board, tone words, branding Paige Boersma Comment
Creating an Inspiration Board for Your Visual Strategy
BRAND IT BEAUTIFUL visual strategy, inspiration board Paige Boersma 1 Comment
BRAND IT BEAUTIFUL visual strategy, inspiration board Paige Boersma 1 Comment
Creating an Inspiration Board for Your Visual Strategy
BRAND IT BEAUTIFUL visual strategy, inspiration board Paige Boersma 1 Comment
BRAND IT BEAUTIFUL visual strategy, inspiration board Paige Boersma 1 Comment
BRAND IT BEAUTIFUL visual strategy, inspiration board Paige Boersma 1 Comment
BRAND IT BEAUTIFUL visual strategy, inspiration board Paige Boersma 1 Comment
 
 
Always trading one kind of busy for another, which means that as soon as our wedding and two day “mini moon” was over, I was thrown straight back into the swing of things with client projects, photo shoots and planning for our next adventure — a trip to France! We figured three weeks of hustling through the workload would mean a well-deserved and mostly unplugged two weeks away (hello, honeymoon!), so if things are a little more quiet than normal, you know why. It’s all about balance, right?⠀ ⠀ Photo: @scarletoneill. Crystal turban and veil: @blairnadeaumillinery. Bralette: @breeynmccarney. H/MU: @facesbytoru. Model: @esbridal. Studio: @d28studiosto. Styling/Creative Direction: Studio B.
So this crazy thing happened and @jasonmatos and I finally said "I do". In front of our closest friends and family and nestled amongst the trees at our family cottage (which I successfully transformed into the enchanted disco forest of my dreams), there were tears, laughter, tacos and an epic dance party that lasted well into the night. Trust me, there are so many details to be shared, but I'll leave you with a little peek at the stunning florals @blushandbloom created for now, before I disappear to enjoy our final wifi-free day up north. I think the correct term would be "marital bliss"...
Final pre-wedding road trip stop at @hermajestyspleasure for a little pampering, and though it was a little early for champagne unfortunately, I appreciate the sentiment!
The Visual Strategy Masterclass closes in just over an hour, so I figured I'd give you a little peek inside the course and walk you through modules three and four, which are all about implementation. This is where the workmats that were specially developed for this course come in, providing a structured framework.⠀ ⠀⠀ The Brand Theme Breakdown workmat helps us group our inspiration images by theme and define our brand tone words, pinpointing how we can apply the inspiration to specific details. ⠀⠀ ⠀⠀ The Visual Strategy Canvas is the culmination of all the work we’ve done up until this point, acting as a reference for creating branded content. ⠀⠀ ⠀⠀ Curious to see the process in action? You can see both of these tools — which are Studio B signatures — in the video we made. Link in profile!
Packing up the champagne flutes, because wedding week official starts tomorrow! And yes, @randomactsofpastel found me the most magical iridescent glassware to celebrate in style (and on brand!) ✨
Windswept blonde and bright pink nails, summer essentials
One week until all the little details come to life, and I can barely believe it. This whole planning journey has definitely been an interesting one (and stressful at times, there's no denying that!), but I have to say that one of my favourite parts of the process has been working alongside so many of my ridiculously talented friends and creative collaborators to help me bring my vision to life. It's just going to make the day that much more special, especially as I get to celebrate alongside them. Stationery design: @alexperlin. Photo: @scarletoneill. Drink stirrer: @the_rocshop.
My love of inspiration boards is no secret, so it’ll come as no surprise that the second step in my branding process (and module two of the Visual Strategy Masterclass) holds a special place in my heart. ⠀⠀⠀ ⠀⠀⠀ This step is all about taking our dreamy inspiration boards and narrowing it on creative themes after we let ourselves run a little wild on Pinterest. And yes, I have a detailed process for this (of course!). ⠀⠀ ⠀⠀⠀ By the end of this module, you'll have a collection of finely curated, intentional inspiration that is ready to lead us into the next step and will dictate the overall visual direction of your brand. Curious to learn more? The course is currently open for enrolment, via that little link in my profile, so click on through!