If you’re a creative entrepreneur, boutique business or lifestyle brand, we want to help you tell your story and stand out with a beautiful brand that is true to your style.

 

We currently offer services that include:

Brand Strategy and Creative Direction
Instagram Visual Content Strategy
Custom Content Creation
Photo Shoot Styling, Creative Direction and Production
Creative Coaching

 

on the blog

Blog
Dreaming vs. Doing
REAL TALK daydreaming, business, advice, small business tips Paige Boersma Comment
REAL TALK daydreaming, business, advice, small business tips Paige Boersma Comment
Dreaming vs. Doing
REAL TALK daydreaming, business, advice, small business tips Paige Boersma Comment
REAL TALK daydreaming, business, advice, small business tips Paige Boersma Comment
REAL TALK daydreaming, business, advice, small business tips Paige Boersma Comment
REAL TALK daydreaming, business, advice, small business tips Paige Boersma Comment
Lately Inspired By // High Waisted Denim and Feminine Blouses
INSPIRED BY summer style, high waisted denim, summer denim, madewell, white lace blouse Paige Boersma Comment
INSPIRED BY summer style, high waisted denim, summer denim, madewell, white lace blouse Paige Boersma Comment
Lately Inspired By // High Waisted Denim and Feminine Blouses
INSPIRED BY summer style, high waisted denim, summer denim, madewell, white lace blouse Paige Boersma Comment
INSPIRED BY summer style, high waisted denim, summer denim, madewell, white lace blouse Paige Boersma Comment
INSPIRED BY summer style, high waisted denim, summer denim, madewell, white lace blouse Paige Boersma Comment
INSPIRED BY summer style, high waisted denim, summer denim, madewell, white lace blouse Paige Boersma Comment
10 Fun Questions to Help You Develop Your Brand Personality
BRAND IT BEAUTIFUL visual strategy, brand personality, brand styling brief, branding Paige Boersma Comment
BRAND IT BEAUTIFUL visual strategy, brand personality, brand styling brief, branding Paige Boersma Comment
10 Fun Questions to Help You Develop Your Brand Personality
BRAND IT BEAUTIFUL visual strategy, brand personality, brand styling brief, branding Paige Boersma Comment
BRAND IT BEAUTIFUL visual strategy, brand personality, brand styling brief, branding Paige Boersma Comment
BRAND IT BEAUTIFUL visual strategy, brand personality, brand styling brief, branding Paige Boersma Comment
BRAND IT BEAUTIFUL visual strategy, brand personality, brand styling brief, branding Paige Boersma Comment
 
 
Apparently it's #nationalsunglassesday (I love that that's a thing), which probably means it's time to DIY yourself up a pair of these little sparklers. If you didn't catch the project that @breeynmccarney and I put together, it's a super simple one that can be found on both of our blogs. These are the "before" of Breeyn's super pretty pink ones that are perfect if you're looking to make an iridescent statement. And really, who isn't?
Though I love a nice clean product shot (hello, white space!), when it comes to creating content, there are a number of ways you can go above and beyond when showcasing your products — highlighting your brand style and personality while you're at it. I'm over on the @planoly blog again sharing my top three ideas with you, and there's a content planning worksheet for you to download as well!
It's always #nationalpinkday around here, let's be honest. But I'll celebrate nonetheless!
Those "it's almost the weekend" sentiments
If your brand were a cocktail, what would it be and why? What about a vacation destination, a weekend activity or a signature outfit? ⠀ ⠀ I'm sharing the 10 "just for fun" questions I ask clients on the blog, which help to serve as the basis for visual strategies and custom content. They help to identify and embrace the quirks and contradictions that make your brand stand out, as you think more abstractly about your brand and dive deep into the personality of your brand and identify details that may help you to tell your brand story, showcase your brand style and narrow in on your brand voice. And since now I'm curious what everyone's brand cocktails would be — let's hear it!
Ok everyone, I have a very important topic I need your help with — statement earrings. I'm on the hunt for a wedding-worthy pair with silvery sparkle and maybe some pearl embellishments. Any designers or boutiques that have caught your eye recently? The countdown is on!
Dancing into the weekend like... ⠀ ⠀ Photo: @scarletoneill. Crystal turban and veil: @blairnadeaumillinery. Bralette: @breeynmccarney. H/MU: @facesbytoru. Model: @esbridal. Studio: @d28studiosto. Styling/Creative Direction: Studio B
It’s easy to forget to follow your own rules. To create systems, fine-tune your creative process, and develop strategies, only to let them fall to the wayside during periods of hustle and overwhelm. But there’s a reason we spend the time crafting these and figuring out the “right” way to do things within our own businesses, and that’s kind of the whole point behind them, no? They simplify and streamline, letting you focus on the real heart of what you do. So though sometimes it’s tempting to skip the early stages of creative exploration and jump right into “doing the work”, remember to embrace the curiosity, to gather inspiration and get messy with your brainstorming. Consider that your daily challenge (I’ll be right there with you!)
Pretty much sums it up! The overwhelm is very real these days, so I'm over here just trying to remember to take it one task at a time, and that there's an end in sight... I think? Eventually?