Posts in REAL TALK
Life, Lately // Fall 2019

So… it’s been a little while since I graced this space with my words. This past year has been a big one, and on top of simply feeling like my time and attention were torn in so many directions, I also struggled to find my voice once I became a mom. 

But I’m in a place now where I’m ready to dive back in and resume sharing in this little online space of mine. I miss writing and having an outlet for what I’m working on or lessons I want to share, I miss telling stories in a longer form.

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REAL TALKPaige BoersmaComment
Life, Lately

You know when you let something go a little too long without attending to it — an email reply, returning a dress that looked way better in the window than on you, that sort of thing? At a certain point, it just becomes kind of awkward to deal with it and it feels like it might be better to leave it alone. Otherwise you find yourself making excuses and launching into longwinded explanations in an attempt to remedy the situation. But emails are left unreturned and dresses hang forgotten in the closet, tags still attached, after all — it happens.

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There's a Crack in Everything, That's How the Light Gets In // Using Self Doubt to Our Advantage

When we’re uncomfortable or insecure in our abilities or how we’re doing things, we tend to become defensive and begin to question our work at the slightest sign of judgement. We need to own what we know, what we believe in, what we stand for. Otherwise, when others question it — or even when we simply think others are questioning it — it turns the spotlight onto us and all of a sudden we’re not so sure about what we’re doing. All those inklings of self-doubt come to the surface.

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The Link Between Perfectionism and Creative Confidence

As a prevalent reality in my life, and something I haven’t quite been able to shake, I spend a fair amount of time contemplating the perfectionism that haunts me. I’ve pretty much come to terms with it, and I don’t necessarily see it as a weakness, per se, but I find it interesting to try to evaluate what specifically triggers it and how it plays with my other traits as a creative.

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If it wasn’t posted on Instagram, did it ever really happen?

I’ve recently started to notice myself falling towards a tendency to disconnect from social media on the weekends. Call it a summer schedule, or maybe it’s just a need to step away from the overwhelm that is a very real part of my week’s at this point. But it’s a little more than that as well. My relationship with social media has changed, and not necessarily for the better.

This got me thinking about the bigger picture. About this love/hate relationship with social media that’s started to develop in a very real way for me recently. It’s started to feel like this necessary evil, and as it has definitely led to some frustration and anxiety for me over the past little while, I wanted to unpack that a little.

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Dreaming vs. Doing

This positive aspect to dreaming is at the core of the Studio Bicyclette brand. I believe that letting your imagination run wild and dreaming big is essential to running a creative business, to finding the inspiration that propels you forward and coming up with those ideas that light you up.

But there also comes a time when you need to set aside the dreams and focus on the “doing”. Because let’s be honest, as much fun as the dreaming part is — the brainstorming sessions, the inspiration gathering, the research, the note taking, the planning — it only takes you so far before you need to get into the actual work. 

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The Dream Project Equation // Passion, People and Profit

First off, as a disclaimer, this is not a post about pricing. That’s still one area of running my own business I’m trying to figure out, and if I had a brilliant equation or a suite of secrets to share with you, trust me, I would. I have written about the importance of time tracking and how I use it to help price my offerings in the past, however, so that’s a good place to start if that's a topic you're interested in.

This is more about learning how to choose the projects you decide to work on. Because if you’re anything like me, your time is valuable, and it’s important to be smart about what projects you take on.

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What makes you, you? Thoughts on Finding Your Brand Magic

Every so often, I go through these cycles of inner negativity, often following a particularly busy period. I felt like I was off my game, uninspired and lacking creative motivation. When these periods hit, I struggle to produce the high quality of work that I hold myself too, and I start to beat myself up over it. 

The feelings of self-doubt and comparison settle in, and it feels like an impossible task to try to pull myself out of it.

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Get Up and Play Because It's Fun (Advice from Taylor Swift)

When I first watched the Taylor Swift 1989 World Tour documentary, I found myself pulling out my notebook and starting to take notes. Yes, I'm a nerd like that. Amidst the music, sparkly crop tops and perfect red lips, what really struck me was the frequency of guest musician appearances during her concerts, and how many of the interviews in the documentary were focused on these other artists. 

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What I Learned From My Creative Retreat

At the beginning of this year, I carved out a week for a creative retreat, giving myself a set of rules to follow and setting some intentions for how I wanted to spend it — namely, reading and writing.

Following a period during which I’ve let my writing fall to the wayside and I’ve lost sight of my “why” and am just generally feeling a little lost and uninspired, the notes I took during that time have served as a bit of a kickstart to remind me of what I had learned during this weeklong retreat that was still very much relevant.

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Lessons Learned // Reflecting on 2016

Even though I was already bursting with ideas and eager to dive into the dreaming and planning stages, we started by looking back on the past year to identify what Studio Bicyclette had accomplished, using that as a jumping off point to then start brainstorm action items, goals and next steps for this coming year. There was a natural progression between what had been accomplished in 2016 and what I had started to lay out for my 2017, which is always a good sign that I’m on the right track.

But it felt like there was one thing that was missing — a more personal introspection piece about what I learned, which is why we’re here today — to summarize what I learned about myself as a creative and as Studio Bicyclette as a business.

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Embracing My Inner Ballerina // The Extension Method

It's a little cliché, I know, but I'm a firm believer that fitness is an essential part of any lifestyle. I speak from experience when I say that even during the times when it feels as though you don't have time or it's the absolute last thing you want to do, it's important to take the time to get up and move, whatever that means for you.

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Why You Shouldn't Pay Too Much Attention to What Everyone Else is Doing

In yesterday's newsletter, I shared my experience of learning to embrace my story, failures, and experiences, and including those as part of what I offer instead of trying to fit myself under a certain cookie cutter label or title. It took me awhile, but I've finally realized that not only is it the best way for me to stand out from everyone else, but it's why I have my own unique blend of expertise.

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