A few weeks ago I sat down with Lauren of This Renegade Love and talked to her about building the Bicyclette community and brand, dealing with the loss of the boutique, and how I'm embracing that change and bringing back the Bicyclette brand stronger than ever and - according to Lauren! - like a true renegade.
After four years of building a community through her Queen West storefront, the boutique is no longer, but the creative spirit in Paige continues to thrive. “It was tough closing the shop, but I’m so proud of it and having built that brand and community that went beyond just selling clothes,” says Paige. “The Bicyclette brand is so much more than a retail space – it has its foundations in lifestyle and community and has the opportunity to continue to grow.”